Stop paying for people
who'll never buy from you.
Milkyway runs AI-targeted ads across Google and Meta that only reach warm leads, people actively looking for what you offer right now. Cold traffic removed automatically.
↓ DISCOVER HOW IT WORKS ↓
WHAT CHANGES WHEN YOU ONLY PAY FOR WARM LEADS
£0.01
per reach
24/7
AI Optimisation In Real TIME
0
Cold traffic in your campaigns
THE PROBLEM
YOUR ADS ARE WORKING.
YOUR TARGETING ISN'T.
Most businesses running ads aren't losing money because of bad creative or wrong platforms. They're losing it because they're paying to reach the wrong people.
💸
You pay for impressions, not results
Your budget reaches thousands of people who scrolled past without a second thought. The platform counts it. You pay for it. Nobody books.
👻
Enquiries that go nowhere
Your inbox fills up with people who aren't ready, aren't in your area, or were never actually going to buy. You waste time chasing leads that don't convert.
📊
Reports full of vanity metrics
Reach. Impressions. Click-through rate. Your agency shows you big numbers that don't connect to actual revenue. You're not sure if any of it is working.
The Milkyway difference
We reach people already looking for you.
Our AI reads real buying signals :
✅ Search History
✅ Browsing Behaviour
✅ Buyer Journey Stage
and builds an audience of people who are mid-decision right now. Everyone else gets filtered out automatically.
HOW IT WORKS
Set up in
days.
Results in
weeks.
1. Free 20-minute audit
We have a chat about your goals, expectations and current ads to see if we are a good fit for each otherr.
2. We build your warm audience
Our AI identifies people displaying active buying signals for your specific offer, in your location, at the right stage of their decision.
3. Campaigns go live across platforms
We run ads across Google and Meta simultaneously, scheduled to run when your audience is most active.
4. AI optimises 24/7
Budget shifts in real time to the best-performing placements. Underperforming audiences get cut. You get monthly reports of reach, enquiries, cost per lead etc.
WHAT'S INCLUDED?
Everything. Managed for you
🎯
Ultra-precise targeting
Search history, browsing patterns, device type, location, buyer journey stage. Only warm leads make it through.
⚡️
Auto budget allocation
Budget shifts in real time to the placements that are performing. No wasted spend on what isn't working.
🔁
A/B testing built in
We continuously test headlines, creative, and audiences to find what converts best for your specific offer.
🌐
Cross-platform ads
Google Search, Google Display, Facebook, Instagram, YouTube, all managed from one place, reaching the same warm audience.
⏰
Strategic scheduling
Ads run at the times your specific audience is most active. Not 24/7 waste. Precision timing for maximum impact.
📈
Simple reporting
No vanity metrics or complex reporting. Just reach, qualified enquiries, and cost per lead monthly, in a format you can actually act on.
FAQs
How is Milkyway different from traditional ad agencies?
Traditional agencies rely on gut instinct, slow approval cycles, and senior staff who hand your account to a junior. We use our proprietary AI, to analyse your ad accounts, identify opportunities, and generate strategies in real time. Faster decisions, less human error, better results.
What does our AI ad manager actually do?
Our ad manager connects to your Meta and Google ad accounts, audits your historical data, and benchmarks your performance against competitors in your category. It then generates campaign strategies, audience targeting, and budget recommendations, all reviewed by our team before anything goes live.
What platforms do you manage?
We specialise in Meta (Facebook & Instagram) and Google Ads. By focusing on the two highest-ROI platforms for most businesses, we can deliver stronger results than agencies spreading budget thin across every channel.
Do I need to give you access to my ad accounts?
Yes, but you stay in full control. We request partner-level access on both Meta and Google, which means we can manage and optimise campaigns without ever being able to move your money or change your billing. You can revoke access at any time, instantly.
When can I see results?
We can start running your campaign within 48 hours of connecting your accounts. Most clients see measurable improvement in ROAS within the first 30 days, while some have seen results in weeks. Full performance typically peaks at 60–90 days as the AI learns your audience.
Is there a minimum spend?
There is and this depends fully on the country you are running ads in. Speak to us to get a quotation. Our prices are transparent and fully inclusive. We will always disclose all costs before we proceed. No surprise mark ups here.
